Ali spent 10 years working as a senior manager in Amazon – looking after European Leadership Development and Coaching Programs, enabling individuals to succeed in a high-pressure environment. Whilst there Ali qualified as an accredited Life and Business Coach and a Psychotherapist as well as becoming highly effective in business skills and becoming a Behavioural Specialist. Now Ali uses her experience in her private practice to empower her clients to overcome a whole host of challenges. She combines her corporate world coaching with key Psychotherapy and Mindfulness techniques and specialises in helping those who have compulsive or obsessive traits or behaviours.

Alongside this Ali is passionate about enabling women to be their best self and is a motivational speaker, created the #FindYourRoar Confidence Workshops and founded the Women Achieving Clubs. In her first full year of business, Ali was a national finalist in Best Business Women – Best Coach Awards and hosts her own radio show for Secklow Sounds – Life Challenges. Ali is an Advanced Diploma Member of the International Association for Evidence Based Psychotherapy and is currently studying for a BSc Honours in Youth Psychology and Criminology.”I am passionate about unlocking an individual’s potential and letting them see the solutions they hold themselves and opening up new possibilities. An empathetic but straight talking Coach I firmly believe that you can make that difference in any situation, put yourself back in the driving seat and see your dreams become reality.


  • Psychotherapy
  • Post-trauma therapy
  • Reconnection programme
  • Find Your Roar – adult programme
  • Roaring For Life – teenage programme


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“Ali and her brilliant programme gave me everything I was looking for and more. I now have an understanding of how I got to where I am, who I am, and where I want to be. I feel prepared to accept the past, love the present, and map the future. Thank you so much, Ali – the gift you have, to help so many women, is just wonderful.”

“If you’re struggling with something don’t wait, just get the help you need. We’re all human and this lady is the answer.”




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